This is an addendum to my recent post. What many people don't know about POM Wonderful and it's billionaire owner. I didn't know these things when I wrote the previous post, put POM originally force-fed their juices to animals for testing (even deliberately brain-damaging young mice to see if the juice helped). Peta announced this stopped in 2007 (article is here). Furthermore, POM, in 2006, filed a lawsuit to keep activists from putting information about and protesting their company on websites (here). Many activists believe the reason POM went on a recent campaign to give so many VEGAN bloggers free samples, was to counter the bad image in the vegan community.
POM is quite litigious... they've filed lawsuits against many other beverage makers with claims such they are piggybacking off POM nutritional claims or aren't 100% pure pomegrante juice for the full "health benefits."
Also, from this article:
owns Fiji Water, Pom Wonderful, pesticide manufacturer Suterra and
Paramount Agribusiness, the largest farming company in America and the
largest pistachio and almond producer in the world. Resnick is also the
brain behind a little-known water privatization scheme that brought
Enron-style deregulation and privatization to California's water market
and made him one of the largest, if not the largest, private water
brokers in America. He also happens to be friend and major contributor
to Feinstein's political career."
It was through Feinstein that Resnick was able to deliver a personal letter to the White House proposing fewer environmental regulations and more water for his farms."
Finally, check out the hypocrisy on the POM Wonderful website ("about us"). Sustainable? Community? Their products "essential to the health of all mankind?" Unbelievable, yet apparently, a lot of bloggers believed otherwise.
Personally, even if the health claims panned out, Resnick's unethical behavior, policies, and efforts are such that I would consciously try to avoid purchasing any of his company's proudcts, as I would Monsanto, and any other company damaging the environment while claiming to be "green." I'm voting with my dollar.